Lean Change Network Design and Activation, by Jonathan H. Westover PhD

Abstract: Organizational change initiatives often hinge on the effective design and activation of change networks - the interconnected web of individuals, teams, and units responsible for driving transformative efforts. By adopting a lean approach, leaders can streamline this process and foster greater agility. Key principles include customer-centric network mapping to understand stakeholder needs, a minimalist network structure to eliminate waste, and an agile activation strategy with iterative refinements based on continuous feedback. Practical examples from the retail and software industries demonstrate how lean change network design has enabled organizations to modernize operations, enhance customer experiences, and navigate agile transformations. Embracing a lean mindset empowers change agents, promotes cross-functional collaboration, and cultivates a culture of experimentation - critical capabilities for navigating the complexities of organizational change in today's fast-paced, digitally-driven business environment.