Embracing AI in Change Management, by Jonathan H. Westover PhD

Abstract: This article discusses how organizations can leverage artificial intelligence (AI) to support rather than hinder change management efforts amid technological transformation. It first establishes a research foundation on common sources of resistance to change, such as job insecurity, lack of understanding, and lack of involvement. The article then presents examples of how AI can augment traditional change management approaches to systematically address each resistance factor. Specifically, AI enhances two-way communication through personalized outreach and question answering. It also enables immersive, dynamic training solutions for ubiquitous, experiential skill development. AI fosters wider participation and feedback while monitoring employee well-being and performance. By addressing causes of resistance at each stage, AI strengthens critical aspects of communication, education, participation, and support to build understanding of changes rather than apathy. The article argues leaders who view AI as an ally in change management will empower their workforce through disruption.